Bet Investor is the brainchild of George and Vlad – a two-man analyst team and die-hard football fans. We originally met at university where we forged a friendship built on our shared passion for the beautiful game. As two data geeks with finance and economics backgrounds, we were naturally drawn to sports betting. This presented an opportunity to channel our analytical thinking into what we’re most passionate about.
Our first project was building a predictive data model that aimed to identify positive expected value across UK high street bookmakers. Despite its rudimentary design, the prototype proved successful at a time when sports betting markets were considerably more inefficient. It was at that point we realised that sports betting had the potential of becoming a regular income stream.
Over the years, our model has undergone multiple iterations in response to the growing complexities of the industry. To this day, quantitative analysis sits at the core of our decision-making framework. We rely on a range of statistical and computational methods to project how past events may influence events in the future.
Statistical modelling is critical in making sense of the quantifiable data available to us. Technology enables us to analyse thousands of data points, far beyond the scope of any individual unaided by specialist software. This helps spot trends and patterns otherwise invisible to the naked eye. But not all that takes place on the football pitch can be recorded and interpreted numerically. While we primarily rely on quantitative analysis, we’ve gradually introduced additional qualitative dimensions which further improve our competitive edge.
Over the course of 14 seasons, our model has yielded a 5.4% historical return on investment (ROI), or £5.40 for every £100 staked. Such returns spanning more than a decade are quite rare, particularly across top-flight European football leagues. This puts Bet Investor in the top percentile of tipster services widely available to the public. We take pride in our track record and work hard to deliver consistent returns for our customers year after year.